AppSource, Marketplace and AI Agent Development
Business Central and Dynamics 365 AppSource Services
Get your Business Central, Finance and Operations or Power Platform app, and its AI agents, in front of buyers on Microsoft Marketplace. Dynamics 360 provides the ISV development to pass AppSource technical validation, manages Partner Center submission, and keeps your app current after launch.

Microsoft Solutions Partner and Microsoft AppSource partner for ISVs, with Business Central AppSource USA delivery and ISV services UK, Nordics and Middle East.
Automates a process your customers run every day, inside Business Central.
- Code analysis
- Upgrade safety
- Data and licensing
AppSource Is Now Microsoft Marketplace
Four changes shape how ISVs publish in 2026. If you last published a few years ago, start here.
Microsoft Marketplace
Merged with Azure Marketplace in September 2025. Business Central apps still go through Partner Center and the same validation.
AI apps and agents category
Launched with more than 3,000 AI apps and agents, and simplified publishing guidance for agents.
Frontier Accelerate for Marketplace
Microsoft’s unified offering for software companies, launching fall 2026, brings together ISV Success, Marketplace Rewards and other partner benefits.
Continuous updates
Microsoft retired release waves in August 2026. Apps now need testing as updates ship.
Where Your ISV Journey Starts
Choose the situation that sounds like yours. Each one ends with an app your customers can find and buy.
Your App Is Built and Needs Publishing
Your Business Central, Finance and Operations or Power Platform app is ready or nearly ready. You get it reviewed, submitted and published, without learning Microsoft’s publishing tools yourself.
- 1Code review
- 2Fixes
- 3Submission
- 4Live listing
Your Product Needs Building First
You have a product idea or a customer problem. Your product is developed in AL, X++ or Power Platform and architected for the marketplace from the first line of code.
- 1Product scope
- 2Architecture
- 3Development
- 4Validation
Your Legacy Add-On Needs Modernizing
Your add-on was built for Dynamics GP, NAV, AX or an older Business Central version. It becomes a modern AppSource offer, and your existing customers move with it.
- 1Code audit
- 2AL rewrite
- 3Data upgrade
- 4Listing
Are you a Microsoft partner? We can work for your ISV clients under your brand.
Explore Staff Augmentation →Get Your App Published
The steps between a working app and a live listing, handled by the team that knows what passes.
- Code analysis rules
- Upgrade and breaking-change checks
- Permissions and data handling
- Licensing and entitlements
- Marketing listing and assets
- 01
AppSource Technical Validation
Every Microsoft AppSource Business Central app must pass the checklist. Your extension is reviewed and fixed before you submit it.
- 02
AppSource App Submission
Partner Center offer setup, listing assets, pricing and trial or transactable offer configuration, end to end.
- 03
Co-Sell Readiness
Listing details, solution materials and program enrollment so your app qualifies for co-sell with Microsoft.
- 04
AppSource App Maintenance
Your published app is the baseline for every update. Our managed services keep it compatible as Microsoft ships updates.
ISV Development by Product
Dynamics 365 AppSource development in the language each product needs.
Business Central
Business Central AppSource app development in AL, built to the validation checklist from day one: multi-tenant, upgrade-safe extensions, and per-tenant extension to AppSource conversion. Automated tests run on every build, so updates ship without surprises, and custom development for your customers follows the same standards.
codeunit 50100 "Order Agent Setup" { Access = Public; procedure EnableAgent() begin // upgrade-safe, AppSource-ready end; }
Finance and Operations
X++ extensions for Finance and Operations apps, which use separate offer types, validation and submission from Business Central. Extensions, not overlayering, keep your solution upgrade-safe, and deployable packages are prepared for each customer environment.
[ExtensionOf(classStr(SalesFormLetter))] final class SalesFormLetter_Extension { public void run() { // extension, no overlayering next run(); } }
Power Platform
Model-driven apps, canvas apps and Power Automate solutions packaged as managed solutions for Power Platform AppSource listings, from our Power Platform team. Dataverse tables, security roles and connections are set up so customers install your app in minutes, not days.
Patch( Orders, Defaults(Orders), { Status: "Approved" } ); // packaged as a managed solution Notify("Order approved")
Build Agents Customers Can Trust
About half of Business Central customers have already tried one of Microsoft’s agents. The next wave of marketplace apps will act, not just display.
Agents Built on Your App
Copilot Studio agents and the Business Central MCP server let your app’s data and actions work with Copilot and other AI clients, and our integration services connect it to your customers’ other systems.
Governance Built In
Permissions, logging and human approval on every critical action, so customers can switch agents on with confidence.
Cost Customers Can Predict
Agents consume Copilot Credits, so our licensing team helps you document expected use for buyers.
Modernize Your Legacy ISV App
Legacy ISV app modernization combines migration and AL development. Your business logic, data model and customers are preserved, and the code is rewritten as upgrade-safe AL extensions, from Dynamics GP to Business Central AppSource, or from NAV and AX. Migration services move your customers’ data with it.
Legacy add-on
- C/AL, GP or AX code
- Installed by hand per customer
- Breaks on every upgrade
- Shrinking support window
Marketplace-ready app
- AL extensions, upgrade-safe
- Installed from Microsoft’s storefront
- Updated alongside Microsoft
- Ready for agents and Copilot
Why ISVs Choose Dynamics 360
Dynamics 360 is a Microsoft Solutions Partner delivering Dynamics 365 ISV development services and Business Central AppSource publishing across the USA, UK, Nordics and Middle East since 2016.
Cost Savings
Up to 71% lower development cost than local consultancies, through a global delivery model.
Clients Globally
Trusted by 200+ organizations worldwide, with 150+ projects delivered.
Global Team
Offices across North America, Europe and Asia, delivering as one team since 2016.
Build and Publish, One Team
Development, validation, submission and maintenance by the same team, with no hand-off between a development partner and a marketplace specialist.
AL, X++ and Power Platform
All three marketplace product lines under one contract, so an ISV building for Business Central and Finance and Operations works with one team.
Across Time Zones
Developers in Plymouth (USA), Tallinn and Islamabad, Pakistan, whether you need a Dynamics 365 AppSource partner in the Nordics or a Dynamics 365 ISV partner in the Middle East.
360 HR and Payroll, Dynamics 360’s own Business Central add-on with Saudi-specific compliance, is maintained through every Microsoft update, the same way yours would be.
AppSource and ISV FAQs
Straight answers before you book a call.
Microsoft merged AppSource and Azure Marketplace into Microsoft Marketplace in September 2025. Business Central apps are still submitted through Partner Center and validated the same way.
It is becoming part of Frontier Accelerate for Marketplace, Microsoft’s unified offering for software companies launching in fall 2026, which brings together ISV Success, Marketplace Rewards and other partner benefits.
Microsoft handles the purchase, so buyers can buy directly from your listing. A listing-only offer sends buyers to contact you instead.
Yes. AppSource app maintenance covers compatibility with Microsoft updates, code fixes and listing updates.
Yes. Legacy ISV app modernization rewrites your logic as upgrade-safe AL extensions that meet AppSource standards.
Yes. We develop Copilot Studio agents that use the Business Central MCP server, with permissions and human approval on critical actions, ready for the AI apps and agents category.
Still have a question?
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